Issues around Telephone Consumer Protection Act and Mobile Dialing
October 16, 2013.
Ask anyone working in a marketing department and a contact center if this date means anything and you likely get a variety of responses.
For most, it was a date that was white boarded and preparations were likely started back in 2012 when the FCC made some changes to the Telephone Consumer Protection Act (TCPA) guidelines. For others, it may have been a mad dash as they were still caught flat-footed and needed to play catch-up.
So what changes did the Federal Communications Commission (FCC) implement on October 16, and what would the impact be?