Astute Introduces New and Improved Consumer Engagement CRM Software, Astute Agent

29 Jul 2019

COLUMBUS, Ohio--(BUSINESS WIRE)--Astute today announced the release of Astute Agent 10, the latest version of its industry-leading consumer engagement CRM. Formerly known as ePowerCenter, Astute Agent boasts new features for enhanced agent efficiency, better configurability, and easier compliance with consumer privacy regulations like GDPR and CCPA.

Astute Agent is designed to drive agent efficiency in each interaction, offering features like next best action, auto-populated case fields, an integrated agent knowledgebase, auto-generation of email responses, and more. Administrators have the control they need to configure the solution to their unique workflow without costly customizations. New consumer privacy compliance features allow companies to configure their processes according to their interpretation of the regulations, and ensure consumer PII can be redacted from the system without losing valuable case data that could skew reporting on complaints and other product feedback.

Other new features in Astute Agent 10 include enhanced workflows for serving customers via SMS/texting, browser independence, improved survey capabilities that leverage Astute's award-winning chatbot solution, and highly flexible quality assurance tools that speed up case QA and improve data quality.

With Astute's acquisition of Wilke Global in 2018, the only two consumer engagement specialists in the marketplace joined forces. Astute Agent is the result of decades of experience in consumer relations and customer care.

"Astute's mission is to help our customers, including leading consumer companies across the world, bridge the gap between them and their consumers," said Astute CTO Alex George. "Astute Agent is the hub for that engagement, offering the kind of out-of-the-box features you'd expect only from a company that truly specializes in consumer engagement."

For more information, visit astutesolutions.com/astute-agent.

About Astute

Astute's customer engagement software powers smarter CX and delivers invaluable first-party customer data for the world's most innovative brands. The Astute suite makes it easy for companies to engage and delight individual customers across all channels, while gathering first-hand insight to improve the experience for everyone. Astute blends AI-driven customer self-service, best-of-breed agent desktop, and powerful customer analytics to drive efficiency, loyalty, and brand protection for consumer brands all over the world. Learn more at astutesolutions.com.