PanTerra and CNSG Enter Platinum Sponsorship Agreement
PanTerra Networks recently announced that the company has entered into a Platinum Sponsorship agreement with Converged Network Services Group (CNSG). Through this agreement, it will increase its distribution network of its WorldSmart services through CNSG's partner network, and in turn broaden CNSG's reach.
PanTerra's WorldSmart is a family of unified cloud services, designed to be secure and future-proof. Its services include CloudHC, SmartBox, SmartBand, and SentraCloud, among other mobility products, which will now be delivered to more areas throughout the United States trough CNSG's network. Specifically, the Mid-Atlantic, Southeast, and Midwest regions can expect better access to PanTerra Networks through CNSG.
Converged Network Services Group is a master agent for cloud and cloud enablement, helping customers, partners, and suppliers with every step of the buyer's journey. It assists with providing solutions for telecommunications services, helps businesses manage their communication infrastructure, and offers turnkey service and support.
Thanks to its agreement with PanTerra, CNSG will now be able to offer PanTerra's WorldSmart services to its customers, increasing its own range of offerings while providing a greater customer base for PanTerra. It's a mutually beneficial arrangement, although the specifics of the Platinum Sponsorship agreement were not disclosed, so how far the arrangement goes is unclear.
"Selecting the best go-to-market strategies is a challenge for companies of all sizes," says Jim Burton, co-founder of UCStrategies. "Finding ways to broaden distribution and extend reach is critical to success smaller companies. PanTerra appears to have cracked the code with their new Platinum Sponsorship agreement with Converged Network Services Group. CNSG's master agent program will help PanTerra expand distribution through an important channel."
PanTerra joins other CNSG partners, alongside other hosted VoIP and UC solutions providers such as IntelePeer and Broadview Networks. Other partners include telecom and network solutions providers EarthLink and Spirit Communications, and cloud and data center solutions from Verizon and RapidScale.
Of course, both PanTerra and CNSG gain in multiple ways through the Platinum Sponsorship agreement. Not only will they gain new customers or services, but they will run marketing and educational events throughout the year, providing information and buzz for the benefit of both companies.