International CES show

Sony, Intel, Other Companies Rally Behind Google's VP9 4K Video Format

Google's VP9 4K, a video format that consumes close to half the bandwidth necessary to stream high-definition videos, is getting a round of support pledges from several TV manufacturers, the likes of Sony, Toshiba, Samsung, Panasonic, Philips, LG, and Sharp, as well as chip makers Nvidia, Qualcomm, Intel, Imagination, Marvell, MediaTek, RealTek, M-Star, and Broadcom.