Apple Is Back in the Driver's Seat
The announcement of two new models of the iPhone and the long-awaited Apple Watch along with a bevy of new capabilities has put Apple back in the position of leading the mobile market to the next phase. The Android faithful are claiming that all Apple has managed to do is "catch up" with things they've had for years, but only Apple has the vision and the clout to redefine markets. Sure, bigger screens and image stabilizing cameras are "catch up" moves, but with Apple the game isn't about matching technical specs, it's about creating a superlative user experience.