NiCE held its Analyst Summit in beautiful Vienna, Austria—its first major event under a new executive team that includes CEO Scott Russell , CMO Michelle Cooper, President of Product and Technology Jeff Comstock, and Phil Heltweg, formerly CEO of Cognigy and now Chief AI Officer of NiCE Cognigy. As expected, much of the discussion centered on AI, particularly AI Agents and orchestration. A New Strategic Vision Scott Russell opened the event by outlining NiCE’s strategy of ta